Navigating the 2030s: Strategies for Weathering the Economic Storm
Published on by Jim Wagoner in Advisory, Consulting

The 2030s are poised to be a transformative decade, marked by a significant economic depression. Renowned economists Brian Beaulieu and Alan Beaulieu of ITR Economics recently shared insights into the expected downturn, offering a roadmap for businesses and individuals to not only survive but thrive during this challenging period.
The five immutable trends shaping the depression
According to ITR Economics, five critical trends will define the economic landscape:
- Demographics: The aging U.S. population and negative demographic trends in regions like China and Europe will influence economic productivity and healthcare costs.
- Healthcare costs: Rising healthcare expenditures, driven by an aging population, are expected to outpace inflation, creating financial strain.
- Entitlement spending: Increasing demands for entitlement programs such as Social Security will place additional pressure on government budgets.
- Inflation: While mild in the near term, inflation is projected to rise significantly, peaking before deflation sets in during the depression.
- National debt: The ballooning U.S. national debt, coupled with rising interest payments, will restrict fiscal flexibility and contribute to economic instability.
These trends are not new, but their cumulative effects will become unavoidable in the coming decade.
Preparing for the downturn
Brian and Alan Beaulieu emphasized proactive strategies to navigate the economic challenges:
Cash is king
During prolonged economic contractions, liquidity becomes a strategic advantage. Businesses and individuals with cash reserves can capitalize on opportunities, such as acquiring undervalued assets and expanding market share. As Alan stated, “Companies with cash will be the ones buying great businesses near the bottom.”
Invest wisely
Certain sectors are more resilient during economic downturns. Healthcare, education, defense, and renewable energy are expected to perform well. These areas align with essential needs, such as senior care, retooling the workforce, and national security. For individuals, gold and silver are highlighted as safe-haven investments, particularly during periods of market volatility.
Adjust expectations for housing
Housing markets will experience a steep decline in equity, though less severe than the 2008 Great Recession. For buyers, timing is crucial. Purchasing properties in the mid-2020s could provide long-term gains, whereas waiting until later in the decade may lead to overpaying.
Diversify globally
ITR Economics suggests exploring foreign sovereign bonds in stable economies like Australia, Canada, and Sweden. These bonds offer attractive yields and provide diversification against potential U.S. economic risks. As Alan noted, “Investing in these safe-haven economies can be a prudent strategy during turbulent times.”
Prepare for deflation
Deflation, while less discussed, poses unique challenges. Unlike inflation, deflation reduces consumer spending, prolonging economic stagnation. Awareness and preparation, such as securing fixed-income investments early, can mitigate its impact.
A vision beyond the depression
Despite the grim outlook for the 2030s, the Beaulieus underscored the resilience of the U.S. economy. The post-depression era, beginning in the late 2030s, is projected to usher in a period of robust growth. They encouraged individuals and businesses to focus on long-term opportunities rather than short-term despair. As Alan aptly put it, “This is not the end; it’s a reset. On the other side, there’s much to be excited about.”
Actionable steps for resilience
To weather the economic storm, the Beaulieus recommend these actionable steps:
- Conduct Financial Resiliency Analyses: ITR Economics is providing business evaluations to identify your susceptibility during period of economic stress coupled with a personalized 15-year company sales projection.
- Live Below Your Means: Building savings now provides a cushion for future uncertainties.
- Seek Professional Guidance: Work with certified financial planners to diversify investments and explore defensive strategies.
- Stay Informed: Regularly monitor economic updates and adapt strategies as needed.
Looking ahead
The 2030s will challenge conventional economic wisdom, but with preparation and adaptability, individuals and businesses can emerge stronger. By taking a proactive approach today, you can secure your future in a rapidly changing world.
As the Beaulieus concluded, “Forewarned is forearmed. Use this knowledge to prepare, plan, and ultimately thrive.”
For more foresight, forecast projections through the 2030s, and advice from the Beaulieus, join their upcoming virtual event on March 20th. The day will be filled with never-before-seen projections now updated with any new policies from the Trump administration, the 2030s Great Depression impact on foreign economies, and new strategies to prosper over the next 15 years.
For questions regarding this content, or to talk about your personal situation, contact us. We’re here to help.